The same Club, just better...

I welcome change however only if it is to provide a better all-round service from the CC..... sorry C and MC.

What is the point of the new logo? Perhaps if the club really wished to make positive changes then maybe some of the cash could have been spent assisting members.............such as some research and comparison  of warranties on new caravans and motorhomes? I can  think of a few more!

Hmmm.........I somehow don't believe  we will ever see this. It might upset manufacturers.....I can almost hear the frantic phone calls to head office now..... whereas I would see it as a little bit of pressure on manufacturers to get their acts together and hence up the whole caravan and motorhome experience.

I recieved the new stickers yesterday, I won't be putting them in my car or caravan, they look bloddy awfull, I will keep the old design

"based on your feedback " - Sorry but I don't think so, where was any past reference to this posted or mentioned ???

" a journey of investment " implies you expect a return on said investment - how has this been calculated ? Against the overall cost of changing all the site signs, reprinting of stationary & sending all members the new logo stickers for their cars & caravans ? How many new members do you expect to gain because of a name change ?

What next " The Caravan, Motorhome, Wooden pod & Tent club " !!!

British Airways spent a small fortune painting the tailplanes of their fleet multicolours "to reflect our global diversity" Seen any lately ? NO they quickly realised the Union Jack brand was world renowned & they quickly resprayed the lot.

I agree with JVB, this was an ego trip by HQ.

In my remarks at 12:25, 24/2/17, I addressed some of the benefits and problems of re-branding and in particular the ill-advised change of a very strong brand name. I was thinking about the external market impact.

In your remarks, Crannoghome, you have addressed the internal impact on stakeholders, principally members, and the vital importance of good communications.

I think your observations about the management of change are quite right and taken together with my own concerns we must conclude our  Chairman and Director General are proceeding in a less than considered manner.

As a "Pioneer" I decided to lead mine to that brave new world outside my back door.....otherwise known as the bin. The world has not ended. My way of managing change.

I cannot see that the new name will affect anyones view of the club but it keeps a section happy and in itself would have little cost. It did not need a letter to all members and could have been done by a note in or with the magazine for far less.

The new logo is another matter and as far as I can see it has achieved the impossible and got everyone to agree that it is rubbish.

I have accepted all that's been done but now 'management' have upset my wife, and I have got to live with her

She looked at the new sites book cover and the map cover, not a caravan in view, just a solitary Motorhome I made her a cup of tea and told her I will personally write to the Chairman This time they have gone too far, we are the poor relation

This is a total waste of time and money.  I have been involved with two organisations who have in the first case changed the logo, and in the second altered the name and logo.  Who benifited, the agency that designed the new logos.  No one else.  In fact 5 years after the name change, one organisation is still known by the old name!!

This time and money should have been channelled into new and improved sites, not some bright idea of the Committee. 

The original brand name and logo had credibility.  Think you have just thrown it down the toilet emptying point.

A time of writing the Caravan Club flag still flies here in Scotland.

As a fellow Perthshire Caravanner have you had the latest magazine and/or Sites Book yet or are we the forgotten ones again?😂