New rebrand, what new rebrand
123 replies
tigerfish replied on 18/06/2017 09:10
huskydog replied on 18/06/2017 09:17
Oneputt replied on 18/06/2017 11:08
Cornersteady replied on 18/06/2017 15:24
GarryP replied on 19/06/2017 16:56
Posted on 19/06/2017 16:56
When I visit club sites or attend rallies including the national, I have been looking around for the new club stickers which we all received, and can find very few attached to vehicles and vans, this appears to have been a very costly exercise as part of the dreadful rebrand exercise, money that could have been much more wisely spent for the benefit of members ( sorry I mean clients/customers) as the club no longer resembles a club as I know, more of a business now.
4 people like this
bootneck248 replied on 19/06/2017 20:48
GarryP replied on 19/06/2017 23:34
Posted on 19/06/2017 23:34
Bootneck, seems strange that at a QA session the club stated that all existing letterheads and club merchandice would be used up before new 'stock' was brought as and when renewal was required, they must have conveniently run out of 25 yr stickers very quickly, I don't believe a word they tell us anymore, they were selling off CC merchandice at the national cheaply to get rid of it, albeit it was done for a charity, but this is typical unnecessary rebranding, but still the marketing director can add this to his CV
1 person likes this
Riba
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