The site is close to the A1 but the noise at night was not significant in my opinion. However, I was woken one morning at 4.15am by reversing vehicles beeps and gates banging, which could have been from the Highways depot or the farm or industrial building, not sure where. However this was the only nighttime disturbance in the 5 night stay. Facilities always clean and grounds well maintained, friendly staff and a good motorhome service point too.  Very easy to find, I was on my own the first night and apprehensive about finding the site, pitching and my security being the first time I'd been on a site on my own but shouldn't have worried as all was well.  Really convenient for the tourist attractions nearby and the walk down to the river can be recommended (be aware there is a steep slope down to the river but even a girl from the flat land of Norfolk coped). Would stay there again.