Here it is! - NEW CL sign - Look carefully...

That new generic sign is not fit for purpose. Not surprised you are keeping the old one.

I call it blooming dangerous trying to spot such a non descript sign. Clearly the designers do not have any experience of trying to find a CL on a dark and wet night.

I was driving around rural back roads in Perthshire earlier this week on non-caravan related business and easily spotted the old style CL signs even though I did not know there was a CL in the area. I did not see any of the new ones - but would I even if they had been there? I did see a number of old feed sacks caught on fences though.

It's too small and too obscure. A handwritten scribble on an old box would be more noticeable. 

Whichever agency came up with that design clearly doesn't understand signage, the design may be fine for letterheads and magazine advertising not good for roadside signs, many years ago when i was an apprentice sign-writer it was hammered into us about readability from a moving vehicle, designers need to aware of this when designing a corporate image.   

I reckon 3 out of 10 ................ but then I have a generous nature

Looks around the same size as the old one to me, its just that the old one in this instance is mounted on a larger board, perhaps Ian can confirm sizes?

I am sure once we get used to the design they will be as easy to spot as the old ones we have been used to since 1907

Looks about as useful as a Chocolate fire guard

Whilst not opposed to the changes we've discussed over and over, I do agree that the new CL sign does not show up like the old one does. Maybe we will get used to it and all will be well. I remain optimistic!

A good sign is one that is obvious and requires minimal mental processing in order to assimilate the information it is intending to convey. The new CL sign does not do this.

This sign needs a re-design or CL owners will take matters into their own hands with their own signs then the entire branding exercise is again in question.

Looks like the same size of board but nearly 50% of the available space is blank with a much smaller font being used. I just hope most CLs forget to return their old signs😂