Pricing is a minefield

Comparing Club sites to CL sites from a pricing angle can be very misleading. Don't be fooled by the prices on the club site like I was. It looks like the club, or "massive holiday corporation," as I now like to call it, is trying to lure members to its club sites (which of course is good for their revenue) by advertising the lowest possible price for a club site pitch.

The headline (advertised) prices for club sites assume that we punters are travelling alone, don't need electricity or an awning, and are happy with a grass pitch. I know that some people are OK with a grass pitch, but in my experience the vast majority would rather have EHU, and unless they are just stopping for the night, many want to set up an awning or canopy of some kind.

But what really bothers me is that 95% of members travel with another adult rather than by themselves. So, basing the price of a pitch for a club site on a single adult sounds like something Ryanair would do. Even worse, it's very unfair to the CL network, which usually has a simple "Pitch Price" based on two adults and rarely charges extra for things like awnings, children, etc.

For example, I wanted to stay in Dorset for a week. We are a couple of adults who prefer EHU and, now that we are older, a Serviced pitch on hardstanding. Hunters Moon says it is 'From £21.50 - but  in reality in June, a serviced pitch with an awning at the Club's Hunters Moon site costs £43.20/night.

By comparison, a serviced h/s pitch at Cherry Cottage CL in Dorset costs just £21 for two adults (and 2 children). Even though we'd have to pay for extra EHU (unlikely in June), the facilities are almost the same and cost only HALF as much as the club site.

I think it's unfair that Hunters Moon pricing is advertised as £21.50 per night, when it should really show pricing starting at £31.40 per night for a couple.

Looking at TrustPilot it seems I’m not the only one who thinks this way. Perhaps it’s time for the club to be a bit more transparent with its pricing.