Help shape future facilities at UK Club campsites

I had a read of some of the questions and answers some of the Committee members gave after Brue highlighted the link. Very interesting, there are a number that reflect on the environmental issues, where the Club is now, and perhaps where it needs to be. 

 Well I would say you're on the wrong track with that Bill. I do vaguely recall what quantitative and qualitative research was from my university days but that was 40 years ago. I just checked some definitions, admittedly from google but it appears it still has nothing to do with understanding the 'market'?  I would say and from recall that a market research company cannot be an expert in all the possible markets it is going to do reasrach on, from what I can remember it will ask the company, in this case the club, what it wants to find out and produce methods to produce answers then analyse the data. Perhaps things have changed? 

Qualitative research involves collecting and analysing non-numerical data (e.g., text, video, or audio) to understand concepts, opinions, or experiences. It can be used to gather in-depth insights into a problem or generate new ideas for research.

Qualitative research is the opposite of quantitative research, which involves collecting and analysing numerical data for statistical analysis

 

Qualitative research relies on data obtained by the researcher from first-hand observation, interviews, questionnaires (on which participants write descriptively), focus groups, participant-observation, recordings made in natural settings, documents, and artifacts

 

Qualitative research is defined as a market research method that focuses on obtaining data through open-ended and conversational communication.

Thank you, but if I agreed with you we’d both be wrong.

If you say so Bill, but if that is your best reply, rather than prove me wrong in some way, then who really knows who is right?

OT so I'll leave it there but as always...

The user and all related content has been Deleted User

The survey just mentions facilities, but could well include activities too. Here are some of those activities I found on other campsites. All overseas of course. 

A 28 a side football match for all ages every evening on the field beside the site, a site owner who decided to throw a drinks party for everyone, an impromptu group which met every morning at 8 am. for a two or three mile run in the woods, a site which offered a guided historical walk in the town, fire pits twinkling at dusk across a big field, swimming pools which could be covered or open according to the weather, water slides, a mini market in an evening when local producers  set up tables to sell stuff, visiting food vans selling more than fish and chips, fresh bread every morning and sometimes delivered to our outdoor table, a multi national group which gathered to watch big screen football together, site owners who offered to cook meals for us, an off road bike track for kids, a common room where teenagers gathered, communal barbecue areas with seating, open access fridges and freezers for campers, free wi fi, a shuttle bus into the city, and bike hire too. And a trusting attitude of stay as long as you like and pay when you leave. 

I wonder what the Club survey will produce. 

We have done the following all on one Cornish site……………

canoeing (if you had one), sailing (if you had the sailboat), motor boating (bring your own of course) bike riding, guided walks, owners drink night, kite flying, football, rounders, visiting Morris Dancers, van bringing round milk, eggs, cream, bread, shared running routes for the really energetic, fishing in the adjacent river, swimming in the adjacent river, boat taxis into centre of town, craft fairs in village hall 100 metres away, battery charging, laundry, loos, showers. Jam and wine tasting………….Extra accommodation in cottages, statics and B&B for non touring friends and family. We paid on leaving, and they stored our caravan for us for a couple of seasons😁

Family owned of course, we used the Site for around 20 years, and stayed in the cottages.

Sadly, and coincidentally, I have just read that it no longer exists as a touring site. ☹️It’s now an exclusive development of lodges and statics. Starting price for a lodge is £300,000. 

We can't second guess what new members will want and if they are not yet members we won't be able to ask them either! 

But I wonder what existing members will want because as of yet in this discussion we have had very little feedback other than on pricing. Given that we are unlikely to still be touring in say 5 years time (?) the things I want are pretty immediate and some have already been achieved, albeit some only partially.

1) Continuation of the installation of open grill motorhome waste points with an estimation for future installations and the reason why this might not be possible on some sites.

2) Booking of hardstandings (already in place or will be soon) 

3) More sites with restaurants where that is financially supportable. 

4) If possible more sites without toilet blocks but with hardstandings and a choice serviced pitches. 

5) More sites with static accommodation but at the more luxury end with built in facilities.

David

What do you mean by built in facilities DK….the Glamping Cabins and Pods the Club provides already have ensuite bathrooms🤔 Or perhaps you just meant more of these on more of the Clubs Sites🤔

 

Basically toilet and shower so you can be independent of site facilities. I think the Club talk of these in "New Speak" as they seem to want them to sound as though they are not statics in the accepted sense of the word!!! 

David