Marketing Puff

You've got to laugh!

I was reading the latest magazine when I had a wry smile at some marketing puff on site fees. It tells me that the CC will offer even greater value this year, as pitch prices at 20% of sites have been kept at 2016 levels.

Now, when I was at school (and I don't think they've changed this), that meant that 80% of prices had increased - so where's the even greater value in that?

I'm not saying that prices aren't good value (that's a whole other discussion). But i do think that members (and this is a magazine for members) should be treated with some modicum of respect for their ability to separate fact from puff. Is this another case of Alternative Facts?