Marketing Puff

For those of us who camp alone the club sites per person charge is often cheaper than a nearby CL.  For families the per person charge can work out to be very expensive.  We all look at the way that clubs and commercials charge and book accordingly.

In summer you may be right. In winter with the heating on electricity our consumption would be worth at least £4, and a lot more if very cold. So Club fees at £15 to £18 at this time of year are very good value.

As already stated club sites prices are middle of the road. There are far more expensive sites out there. Call it pitch + person or an all in price it will come out the same for a couple and children. Yes there are very good toilets and shower in vans, we have one, but many like us like to use the shower blocks. 

It seems common practice in all things when trying to influence people in any sphere to "accentuate the positive" as Wildwood’s says. 

On the point of the Club investing in new sites.  The Club are always on the look out for new, suitable sites.  The problem is that it is very difficult to get permission for new sites, and much of the land that does become avaliable is now earmarked by local authorities for housing development.

David 

I agree wholeheartedly with much of what has been said here - skipping over the "puff" pages and advertising in this month's issue of the magazine leaves little reading matter of interest, including  the letters page (three letters), and looks even more  like a shopping brochure.

I can't quite put my finger on exactly when I ceased to be a member of a club for caravanners and was magically converted into a customer for a big business aimed at maximising its profits from people hooked on caravanning (or, as in our case, motorhoming).     But it has happened and I don't like it.

And, before I'm swamped by helpful messages advising me what to do about it or, indeed, where to go, I have already made up my mind.

I agree getting new sites is difficult and time consuming but there are some existing ones for sale some of which should fit the bill.

I suppose it depends on what function you think the magazine has. In order for it to cover its costs by advertising it has to be of a standard to attract that advertising in the first place. If it is self financed by advertising, as we are told, surely is a good thing rather than being a drain of Club funds that could be used elsewhere? Unusually the letter page in the latest edition was the most interesting it's been for years with a detailed response from the Club of site bookings. The problem is that there is a limited amount of news and Club details that are available at any one time. If we just wanted a bulletin board type magazine it would only need publishing every three months. Might it be more helpful to suggest what you would like to see in the magazine rather than just saying what you don't like?

David

Unusually the letter page in the latest edition was the most interesting it's been for years with a detailed response from the Club of site bookings

Totally agree with this, it certainly puts some club 'myths' that are often repeated on here to bed.