PeterandKaren replied on 22/02/2017 18:29
Posted on 22/02/2017 18:29
when organisations rebrand they often do it with a long term plan in mind.
The Caravan Club is in practice a large business with a large asset base and to date a loyal customer base. So apologies but when you change an established brand one does have to wonder if bigger changes aren't in the air. I could imagine that there are attractions to the management in a company structure when compared to the club approach.
PeterandKaren
Caravanner